Healthcare Strategy Consulting

Adivo is a global healthcare strategy and marketing consultancy with a focus on specialty product markets. Our approach always starts with a deep understanding of select therapeutic areas, the respective patient segments and demographics within global and local markets, as well as market segments and distribution channels. From here we identify unmet needs and size opportunities, which we help address through product development and innovation.  

As therapeutic area experts, Adivo assists in corporate planning, strategy development, innovation, and design consulting. Adivo develops market entry/access, pricing, reimbursement, and marketing communication strategies to support launch environments. We assess competitive market landscapes and monitor the development of specialty markets over time.

Pre-launch, we support all early commercialization and launch preparation activities to develop a product launch strategy. For in-line products, our market monitoring, channel analytics, and positioning expertise enables strategy revisions to capture market share by geography, market segment, and sales channel.

Our deep market understanding and global reach, supported by our eleven hubs, is frequently leveraged during M&A and licensing due diligence, asset screens and product portfolio analytics. 

Additionally, Adivo offers a series of specialized services which all arise out of our expert knowledge and capabilities.


Our goal is simple - yet ambitious:

Adivo strives to give the best advice possible


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Falsification

Adivo developed a strict falsification playbook to prevent companies from committing to large strategic errors.


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INNOVATION

Identify Macro-trends
Develop Innovative Solutions
Successful Product Launches


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Commercialization

Strategy • Marketing • Channel Analytics •
MarCom • Positioning • Contracting •
Design