Innovation & Commercialization

Adivo’s innovation and commercialization consulting services target specialty and niche markets. 

In the majority of cases, clients turn to Adivo when they want to expand into a new market or when one of their businesses does not achieve top line growth expectations. 

Addressing new markets with new products/solutions requires innovative thinking and poses the question: What is it that makes my company “innovative”? What DNA and environment is required to foster innovation? Depending on the innovation approach (revolution vs. evolution), Adivo advises on building and supporting innovative teams and their companies. Adivo leverages its access to one of the most innovative environments world-wide, the Silicon Valley, to derive innovation concepts that work for your company. 

Amongst Adivo’s many capabilities, we are also involved in product innovation, from drug delivery devices, formulations, and new therapeutics to patient services aimed at specific patient demographics and market segments.

If your product is already on the market but is underperforming, Adivo can help you to optimize your market position by identifying market opportunities, unmet needs, long and short-term trends, and we will help you develop strategies for high revenue goals. Our commercialization experts can help to optimize your commercial strategy, implementation approach, and execution efficiency to enable future growth.